The catalogue of criteria – the initial measure of things
Posted: Sat Jan 25, 2025 6:20 am
They are the ones who know the main pain points of the past. In order to gain acceptance and support from users during the selection process, these stakeholders in particular must be included in the considerations as early as possible and their requirements must be taken into account. Structured expert interviews have proven to be extremely helpful here. These interviews should be conducted by an independent third party using a previously prepared questionnaire in order to obtain as much relevant information as possible on neutral ground. The interviews can be supported in a second in-depth discussion by so-called Subject Matter Experts (SMEs). These are neutral specialists who have in-depth knowledge in the field of CRM. The support and involvement of SMEs is also an effective quality criterion for comprehensively objectifying the future decision on a CRM and taking all relevant criteria of the individual application situation into account.
From the findings of the aforementioned interviews, all technical, non-technical and other requirements for the future CRM are compiled. The technical criteria can include, for example, requirements with regard turkey consumer email list to the specific support of certain technical or business processes. The non-technical requirements include, for example, very specific specifications for the usability or performance of the application. Other requirements can include, among other things, provider- or product-related specifications or even references and experience values of the provider in the evaluation. The depth of consideration or the degree of granularity of the requirements in the criteria catalog can be scaled as desired according to available resources, budget and/or the quality of decision to be achieved. As a result, the criteria catalog serves as a benchmark instrument for potential applications. An important factor has proven to be to formulate the requirements as use cases or closed questions so that predefined answer formats can be defined that allow a standardized evaluation and thus an initial comparability of the results.
Graphic example of manufacturer evaluation with criteria catalogue
Graphic example of manufacturer evaluation with criteria catalogue
provider screening and benchmarking
The catalog can be made available to product providers as part of a Request for Information (RfI). The scope or the so-called longlist of providers can be created through your own research or by acquiring corresponding market studies and taking into account internal company guidelines. When determining the response time for the RfI, it has been shown that, despite all the service orientation, providers must be given sufficient time.
From the findings of the aforementioned interviews, all technical, non-technical and other requirements for the future CRM are compiled. The technical criteria can include, for example, requirements with regard turkey consumer email list to the specific support of certain technical or business processes. The non-technical requirements include, for example, very specific specifications for the usability or performance of the application. Other requirements can include, among other things, provider- or product-related specifications or even references and experience values of the provider in the evaluation. The depth of consideration or the degree of granularity of the requirements in the criteria catalog can be scaled as desired according to available resources, budget and/or the quality of decision to be achieved. As a result, the criteria catalog serves as a benchmark instrument for potential applications. An important factor has proven to be to formulate the requirements as use cases or closed questions so that predefined answer formats can be defined that allow a standardized evaluation and thus an initial comparability of the results.
Graphic example of manufacturer evaluation with criteria catalogue
Graphic example of manufacturer evaluation with criteria catalogue
provider screening and benchmarking
The catalog can be made available to product providers as part of a Request for Information (RfI). The scope or the so-called longlist of providers can be created through your own research or by acquiring corresponding market studies and taking into account internal company guidelines. When determining the response time for the RfI, it has been shown that, despite all the service orientation, providers must be given sufficient time.