Buyology - Why we buy

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To save you time searching for materials, we have selected 129 of the best resources. There are six blocks in the article:


Books. Classics and specialized publications. About consumer behavior, branding, strategic planning and entrepreneurship.


Blogs. The most relevant knowledge from practitioners. We have selected 3 articles from each blog to start with.


Telegram channels. Practitioners' experience in a short format.


Podcasts. Interviews and discussions with entrepreneurs, marketers and product managers.


Speeches. The best presentations from conferences and public talks.


Other. This section contains everything that couldn't be france customer email list categorized. Media, narrowly focused sites.


The Lean Startup - For quickly testing ideas and choosing a business model.

How Brands Grow — About how brands grow and how advertising works based on research.


How not to Plan — How to plan marketing and communications.


All Marketers are Liars — Learning Storytelling.


Made to Stick - How to Make Your Idea Go Viral.