By analyzing your competitors, you will be able to:

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Analyze your strengths and weaknesses:
Regarding strengths, you should ask yourself these questions: What aspects do your competitors excel in? What makes them attractive to their customers?

For weaknesses, you should ask yourself: what areas do your competitors have for improvement? And what weak points could you take advantage of?

Evaluate your marketing position:
Starting with the target audience: You sri lanka telegram database need to know who your competitors are targeting and how they define their ideal audience.

In turn, you must analyze their brand message. That is, what does your competitors' brand communicate? And what values ​​and attributes do they convey?

But there's more. You can't ignore their unique value proposition.

What sets brands apart from your competitors? What unique value do they offer their customers? Find out!

Create a SWOT analysis matrix:
How? Here are some key tips:

how to make a swot matrix





Identify unserved market niches: Opportunities that your competitors are not exploiting.
Develop a unique value proposition: Differentiate yourself from the competition and attract your ideal audience.
Learn from your mistakes: Avoid making the same mistakes as your competitors.
Stay up to date on industry trends: Adapt your brand strategy to market changes.