6. Choose the best time to send emails
According to HubSpot data, the best days to send emails are Tuesday and Friday. This is because emails show the highest open rate and conversion rate during these two time periods. Specifically, around 11 a.m. is the time when emails have the highest open rate. Therefore, for foreign trade salesmen, it is necessary to selectively plan to send marketing emails according to the country where the customer is located.
7. Monitor email open rates
(excluding bounced emails). A low open rate germany whatsapp number database is the direct reason for being suspended by the email service provider (ESP), so it is necessary to track the effectiveness of email sending and adjust email marketing strategies at any time, such as sending frequency, sending time, and email content. To do this, you can use the email tracking function to check the number of times the email has been opened and the viewing time at any time.
Open rates vary across industries, and can even vary within the same industry. Here are the average open rates for emails across all industries:
The average open rate for B2C emails is 20.81%
The average B2B email open rate is 15.1%