As we can see, the SWOT analysis must be conducted

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To apply this methodology correctly, we must then visualize our internal advantages ( Strengths ), as well as those issues to modify and improve ( Weaknesses ), together with those external aspects that can provide us with some type of benefit in our development ( Opportunities ) but also those that may result in a delay or an aspect to overcome in pursuit of our success ( Threats ).

Along this path, the multiple and diverse tools offered by Real Estate Marketing will be key to understanding our situation and potential, enabling us to positively manage challenges, strategically seize opportunities, and list of us mobile number database our strengths. In this way, we will be charting solid and secure paths that will inevitably strengthen our ability to attract clients and generate demand .
taking into account the real estate agency's unique characteristics and, simultaneously, the dynamics of the market in which the real estate business operates. In this sense, each agency or company must identify its specific needs and the specific variables that determine its development .

In fact, this methodology is extremely useful both for real estate marketing strategies and for a real estate business in general. We've already mentioned that every digital marketing strategy should always go hand in hand with a sales strategy . In this regard, a SWOT analysis can help us identify the two and establish a common course of action .

The comprehensive real estate marketing plan will be designed based on this combination of strengths and opportunities , leveraging these advantages and determining the most effective strategic actions to achieve the proposed objectives.