Sales via webinars have many advantages: an easy and quick threshold for gaining the trust of clients to conclude a deal. Plus high conversion at a high price for the service. But often speakers do not even realize that selling webinars are a well-established business process. Every little thing affects the result. If you just speak for yourself, you can lose clients. Wanting to squeeze the most out of sales via webinars, use special techniques that we will tell you about.
"Boiling stage"
It often happens that people who attended saudi phone number
your presentation did not even intend to make a purchase. Therefore, if you were unable to prove the value of your product to them during your presentation, do not expect them to buy it.
The degree of interest of the listeners may vary:
"Not interesting"
"A little interest"
"The topic seems relevant"
"The topic is really important"
"I want to understand this issue"
"The issue needs to be resolved immediately"
You need to achieve the ignition of interest to level 5. To do this, you need to increase the value of the product in the eyes of the potential buyer, so that he understands that it is important for him to understand this topic if he does not want to miss out on time or benefit. Simply put, he must realize that without your product he will lose his money.
7 Effective Webinar Sales Techniques
Remember that every person has their own "boiling point". It depends on their income level. The purchase will happen when the value of the product becomes higher than its price. Therefore, first you sell the idea of ownership, and only then the product itself.
"Pro-trust"
Sell not only the product through webinars, but also work with you. About 5% of listeners know you. The rest have either never heard of you or know you superficially. And if you try to offer them an expensive purchase, they become anxious and reject you.
Many doubts arise: maybe the course does not exist at all? Or was it not made by a professional? Will the course help to achieve success, as the speaker claims? You will have to increase the level of trust in you by the listeners on the following scale:
"I see him for the first time"
"A Little Sympathy"
"Open sympathy"
"I believe him and his statements"
"I believe that the course will help you achieve success"
"Thanks to this man I will succeed"
Your main task is to increase the client’s trust so that at the purchase stage he believes that with the help of your product he will achieve the result he needs.
"Route"
Give up improvisation. Completely. Forever. You must learn the structure of your presentation by heart. The ability to sell through webinars is an ability that comes with experience. It must be learned. You must realize that a simple public speech and a sales speech are completely different formats. During personal sales and sales on a webinar, completely different mechanics work.
7 Effective Webinar Sales Techniques
-
- Posts: 18
- Joined: Mon Dec 23, 2024 3:44 am