And for it to be credible, it is essential that the politician personally manages his own networks, with or without the help of his advisors.
— Tourism is one of the sectors that feeds the most blogs and, at the same time, that needs the Internet the most.
True. Tourism is the happiness industry . We all like to travel, live new experiences, get to know other countries and cultures, and relax (or not).
In any case, it is mainly through the Internet that we travellers obtain prior information, how we book trips online, and how we share the experience with our friends through the networks in real time, because we like to share what we enjoy .
Business owners in the sector are increasingly aware that social networks have become new york realtors email list the ideal medium for making themselves known, and they are the most receptive to using them as a 360º communication tool .
I believe that tourism is a sector in permanent contact with the customer, which has always been based on evaluations, recommendations, and word of mouth, and that for this reason it is the activity most exposed to the use of the Internet and which can best benefit from Social Networks.
— Regarding Content Marketing in Tourism, do you think that in this area the Image or the Text has more Weight?
Without a doubt, images are much more attractive than text, although the latter is always necessary for the additional information it provides to the reader. In addition, I am convinced that video surpasses photography as an attention-grabber, and not only in the tourism sector.
My recommendation to entrepreneurs in the sector is that they take great care with the quality of the images they upload to the networks, and also that they encourage their clients to do the same and share images , all of which will contribute to giving them visibility on the Internet.
Likewise, the content is important; you have to be careful with all the details, because in the end the result will depend on factors such as image quality, texts, and of course always taking into account the audience to whom a clear and precise message is directed.
In Politics and Tourism 2.0 I believe that it is necessary to take both details into account, because both Politics, which requires high-quality content, and Tourism with striking images, deserve to be highlighted for these two aspects always.
4. SEO-friendly content
If we want our videos to go viral , we must focus on organic positioning and search engine algorithms. To do this, we can analyze the main keywords and insert them into the descriptions, the title, and the content that accompanies the text. And thus promote them on other platforms such as social networks.
[Tweet “If we want our videos to go viral , we need to focus on organic positioning and search engine algorithms . ”]
5. Analyze the actions
If we want to continue investing in video content marketing actions , we will have to analyze each one of those already carried out. In this way, we will know which platforms provide us with the best results, which videos are viewed more and which less, and what their retention capacity is (that is, the time that users stay). In this way, we will be aware of what our strong points are, in order to focus on them, and what our weak points are, in order to improve them.
Can we say that it is an example of awareness in the dependence on Social Media?
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