THE IMPORTANCE OF SOCIAL MEDIA AND NETWORKS FOR COMPANIES

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Social sites have really taken over the world.

It is estimated that today, more than one billion people around the world are users of media and social networks.

This has a direct impact on the market, in any activity.

Through social media, we can find out who the influential agents are for a certain consumer profile, and it is to them that the world's main agencies and companies are pointing.

The famous internet celebrities are gaining more and more space. Everyone buy realtor email list to enjoy a little bit of their audience. Just look at the number of TV shows that have created exclusive blocks to reference the most viewed videos on the Web.

What is a joke for some is a business for many. Whenever there is an audience, there will be a brand influencing people's behavior.

Facebook, Twitter, Linkedin, Slide Share, You Tube, Scribd, Tumblr, Formspring, Flickr, Vimeo, among many others; are some of the main 2.0 media, most used in engagement, affinity and content marketing campaigns.

If you, as a businessperson, believe that this is still a fad and that you don't like social media due to some negative experience you had in the past, you, my friend, are not only very misinformed, but you are also losing money and signing your sentence of obsolescence.

Why do I say this? I repeat what I say in countless of my articles: People, my friends, the Internet is a huge, gigantic tangle of people. Forget about computers, leave your prejudices aside. Human beings love to dress up in inflexible opinions and still call it personality.

The world is changing, Brazil is changing, and believe me: “Those who complain the most are those who do the least to deserve something new”. Unfortunately, this is a cruel truth.

The Internet ushered in the information age, allowing us to gain knowledge on any subject through various sources. Google has taken on the role of the world's greatest teacher. Ask it and it will answer you. What does Google offer as an answer when someone asks it about a product or service that your company has, produces or offers? Do you know the influence that social media and networks have on the construction of professional websites today?