A combination of positive images, fonts, graphics and themes can help your business maximize the number of potential customers visiting your website. This will increase your profits and make your brand more realistic and appealing during the holidays.
3. Offer special discounts
Offering special discounts during the holiday season is a proven method to increase sales and profitability.
Discounts can be incredibly enticing, whether you're doing them specifically for repeat customers or first-time buyers, or through promo codes on your e-commerce platform.
Source
More often than not, the cost of acquiring a new customer far exceeds the cost of retaining one . Make loyal customers feel rewarded by offering easy-to-implement things like discounts that can help them stay loyal to your business and set them up for more sales later.
The holidays can be an expensive time of year for many people, so offering them valuable discounts will be much more effective than you think.
4. Target mobile audience
It is estimated that by 2022, the number of smartphone users will be around 6.6 billion. E-commerce sales in mobile retail are estimated to be $3.6 billion in 2021.
especially during a critical time like the holiday season.
Creating a user-friendly and convenient mobile rcs data south africa shopping experience is more important than ever, and there are no signs of slowing down anytime soon. Many visitors to your website and your physical premises will encounter your business while on the phone.
Therefore, it is very important to take into account their experience and do everything possible to focus on them.
Having a fast, mobile-responsive website, mobile advertising through platforms like Instagram and TikTok, and offering mobile coupons or discounts can significantly increase your revenue through mobile interactions.
Robust mobile analytics can also help you determine the best way to increase conversions from mobile visitors who are “browsing” your site. Poptin’s Popup technology can be a great tool to help you convert potential customers from your mobile audience.
Be sure to optimize your site for mobile devices because many people will not return to your brand if it is slow, unresponsive, or even too difficult to navigate.