Your corporate blog is one of the long-term ways to strengthen your brand identity, communicate with your customers, attract search engine attention, generate traffic and leads, and get started with inbound marketing. Be inspired!
Our white paper " Corporate Blog Guide " offers you, among other things, detailed instructions on how to create a successful blog post for your company that is optimized for customers and search engines - also with inbound! We are excited to see how you like it!
by Sandra Krauß, on August 27, 2019
Writing a corporate blog
The starting point for a corporate blog is usually the gambling data america consideration of how specialist and company-internal topics can be made accessible to business partners, customers and potential customers. But how do you write a blog article? What is the best way to start? And which topics are actually relevant to my readers?
Download the Mobile white paper NOW
Blogging in companies
Corporate blogs offer you the opportunity to be transparent with your customers and to start a conversation with them. The content of the respective blog articles plays a major role. The more relevant and informative the content, the greater the added value for the customer.
The following steps are intended to help you find a structured way to start writing blog articles.
Your introduction to writing a blog article
Understand your readers. Internalize the questions and problems of your ideal customers and put yourself in their shoes.
What information behavior do your ideal customers or buyer personas have? Ask yourself what topics and challenges your buyer persona is dealing with.
How to successfully write an article for your corporate blog
-
shishir.seoexpert1
- Posts: 323
- Joined: Tue Jan 07, 2025 6:21 am