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For businesses around the world, finding the right customers to do business with has become more convenient than ever before. Since it is no longer enough to have a good product or a good marketing team to satisfy customers, you should consider creating buyer personas to deliver delightful ...

Recurring revenue growth is the result of effective lead qualification, not the driving force - employee and customer happiness. This is the first of three parts on how SaaS companies can identify the best leads and focus on building meaningful relationships with their customers.


Wow, I live on a ...

Hello readers! We hope you've been enjoying our posts so far, because we're back with another one!

Today, we're tackling the biggest challenges facing women in tech. People don't talk about them much, so why not shine a light on them?

Let's look at some of the main issues first.

Double the load ...